Amazon AMZN technical analysis

AMZN trades at $256.77, up 0.05% in 24 hours. Momentum is neutral: 4-hour RSI14 is 52, while the 1-day RSI14 is 40, and price sits below both SMA20s (258.573 and 260.376).

Price is battling the 4-hour support zone 254.5-255.27 (2 touches) against resistance 257.035-258.082 (3 touches). A rising support trendline at ~255.941 and falling resistance trendline at ~260.642 frame this range. On the 1-day, support 255.02-258.08 has 7 touches, with resistance 261.12-264.5 at 4 touches.

Bulls need a 4-hour close above 258.082 and then 260.642 to challenge 261.12-264.5. Bears need a break below 254.5 with sustained selling, targeting 251.03-252.89, which has 4 touches.